Projects

Public Awareness

Cybertip.ca has executed numerous campaigns since its inception. In recent years, awareness efforts have shifted to more accurately reflect the reality of how child pornography is produced. The truth is that child sexual abuse begins in the offline world and only thereafter, ends up on the Internet in the form of images/videos. As a result, many Cybertip.ca campaigns focus on child sexual abuse and adult’s responsibility to protect children. By doing so, we reduce the likelihood of these images circulating on the Internet.

  • EVERY CLICK HELPS US PROTECT CHILDREN FROM SEXUAL ABUSE 2016

    A national campaign demonstrating how tips from Canadians can help protect children from sexual abuse.

  • WORRIED THAT SOMEONE YOU KNOW MAY BE SEXUALLY VICTIMIZING CHILDREN ONLINE? 2016

    A national campaign encouraging adults to report concerns to Cybertip.ca if someone they know may be victimizing children online.

  • CONCERNED ABOUT A CHILD BEING SEXUALLY VICTIMIZED ONLINE? 2015

    A national campaign encouraging concerned adults to report online child sexual victimization to Cybertip.ca.

  • TURN OUTRAGE INTO ACTION 2014

    A provincial campaign tied to the mandatory reporting of child pornography in Manitoba, to encourage the reporting of Child Sexual Abuse Images to Cybertip.ca.

  • HELP STOP THE SPREAD OF CHILD SEXUAL ABUSE IMAGES 2014

    A national campaign highlighting the public’s important role in reporting child sexual abuse images to Cybertip.ca.

  • HELP STOP CHILD SEXUAL ABUSE IMAGES 2013

    Tied to the mandatory reporting of child pornography in Manitoba, this campaign is designed to raise awareness about reporting child sexual abuse images to Cybertip.ca.

  • I REPORTED IT 2013

    A national campaign aimed at raising awareness about the important role individuals play in the reduction of online child sexual exploitation by reporting incidents to Cybertip.ca.

  • CHILD PORNOGRAPHY DOESN’T REPORT ITSELF 2012

    Cybertip.ca’s campaign highlighting the role of the Canadian public in reporting incidents of online child sexual exploitation.

  • I REPORTED IT 2010

    A campaign designed to raise awareness about the important role individuals play in the reduction of online child sexual exploitation by reporting incidents to Cybertip.ca.

  • HELP THESE KIDS 2009

    Cybertip.ca’s campaign to encourage reporting of online child sexual exploitation.

  • MANITOBA’S NEW MANDATORY REPORTING LAW 2009

    This campaign coincides with the passage of the Manitoba government’s new law that makes it mandatory to report child pornography.

  • CHILD SEXUAL ABUSE – IT IS YOUR BUSINESS 2009

    Cybertip.ca’s campaign designed to raise awareness and to encourage the public to become familiar with identifying signs of child sexual abuse.

  • KNOW WHERE TO REPORT ONLINE EXPLOITATION 2008

    Cybertip.ca’s campaign designed to raise awareness about where to report online child sexual exploitation.

  • LET’S KEEP THIS OUR LITTLE SECRET 2008

    Cybertip.ca’s campaign designed to raise awareness about the techniques used by offenders to keep child sexual abuse a secret.

  • NOT IN THE LOOP? Spring 2007

    Cybertip.ca’s campaign designed to increase adult awareness regarding risks for children when communicating via instant messaging.

  • REPORTING MAKES A DIFFERENCE 2006

    Cybertip.ca’s campaign highlighting the impact the Canadian public makes when reporting incidents of online sexual exploitation.

  • STOP IT! REPORT IT! 2006

    Cybertip.ca’s campaign urging Canadians to use Cybertip.ca to report the online sexual exploitation of children.

  • ONE WEBCAM, COUNTLESS PEEPING TOMS Fall 2005

    Cybertip.ca’s public alert regarding adolescents using webcams to send nude pictures over the Internet.

PSAs

In addition to public awareness campaigns involving outdoor signage, Cybertip.ca has also produced a number of PSAs. These spots were created in order to raise public awareness surrounding the online sexual exploitation of children/youth and the work done by Cybertip.ca to address this growing issue.